Idea is to create an integrated transportation system where tourists and locals can engage as it gives them a unique experience as they get to learn and explore more closely the local environment

Hongkong Tramways

Brief


Date: 2016


Role: User Researcher, Re- Design


Description: A concept proposal for redefining the user experience of hongkong Tramways by enabling better fly-in and fly-out experience and redesigned visual systems


Context


The trams first started in 1904 along the north coast of Hong Kong island, where mostly residents lived and where there was great demand for cheap and convenient transportation. Between 1941 and 1945 when Japanese military took charge of Hong Kong, the tram industry was badly influenced with many routes being destroyed and lack of electricity to sustain the trams. But compared with other transportation systems like buses and taxies, trams were not destroy by Japanese military due to the difficulties to change it for other uses. Thus, after Hong Kong’s recovery in 1945, the number of trams increased rapidly from 15 to 54 in one year. Later, as passengers increased, the old single-level trams were all changed to double-levels in 1949. In 1960s, as the economy developed, the tram advertisements started to be widely used again until today.

Creating personalities tramway lines